Robert Levitan is a pioneering tech entrepreneur and executive with deep expertise in strategic sales, business development, and marketing. He has founded and launched six venture-backed companies, taking several to successful exits. He advises Crosscut Strategies' clients on go-to-market strategies, business development, and strategic sales partnerships that build reliable revenue streams.

Most recently, Robert was the Chief Commercial Officer of Igentify, a SaaS platform designed to scale genetic testing and genetic counseling services. Robert built the company’s sales and marketing teams, managed relationships with genomic industry leaders, and closed millions of dollars of recurring revenue with the world’s largest medical labs and diagnostic equipment manufacturers.

Prior to joining Igentify, Robert was the Executive Director of Prone2Help, a non-profit that provided life-saving proning cushions to patients with COVID-19 early in the pandemic. Robert developed partnerships with device manufacturers and FedEx to provide these proning cushions at no cost to hospitals that requested them, and to deliver them in a timely manner to match the urgency of the situation. Within 18 months, Prone2Help manufactured and delivered more than 1,200 proning cushions to over 500 hospitals across the United States.

An early leader in New York City’s tech industry, Robert was the co-founder and CEO of Pando Networks, which developed the first secure BitTorrent media delivery platform. The company was delivering more than 250 million game downloads annually when Robert executed the sale of Pando Networks to Microsoft in 2013. He also was a co-founder of iVillage, the largest women’s community on the Internet, and led the company’s revenue and partnership initiatives. As President of iVillage’s Better Health division, Robert created early online medical applications including a web-based interactive health risk assessment tool built in partnership with Intel. Robert also developed the web’s first pharmaceutical content marketing partnerships. iVillage went public in 1999 and was subsequently acquired by NBC Universal in 2006 for $600 million.

Robert has had extensive experience serving on numerous boards of non-profits, startups, and public companies. Robert graduated cum laude from Duke University and was the recipient of the President’s Student Leadership Award. He is passionate about helping mission-driven organizations grow via strong customer relationships and productive strategic partnerships.